Nissan Motor India Private Ltd has announced the starting of the booking orders for its diesel variant of Nissan Micra at its twenty dealerships. This Nissan Micra variant, which is diesel powered, is likely to go on sale just before 25th Dec, 2010, that is prior to the occasion of Christmas. In a phased manner which begins on November 8, the dealerships of Nissan all more than the country have started taking the booking orders for the diesel variant of Nissan Micra. The company has also launched a multimedia ad campaign (such as television, radio, print and digital media) for this activity. Mr. Kiminobu Tokuyama, MD & CEO, Nissan Motor India commented that in the domestic industry, the success of Nissan Micra petrol variant has provided a lot of confidence to the firm. The organization expects the identical achievement story from the diesel variant which will be introduced inside six months from the launch of petrol version. He further adds that the busines s constantly takes care of its commitment to offer Indian clients with a total range of merchandise and services. The diesel-powered Nissan Micra will cater to the discerning requirements of the Indian buyers.
Abhijeet Pandit, Vice President, Advertising & Right after Sales, Hover Automotive India said that given that the time they introduced the petrol variant in July, they had been flooded with enquiries for Nissan Micra Diesel. He additional added that they are fairly confident for Nissan Micra diesel and they are aggressively escalating their sales and service network. Nissan introduced the petrol variant of Nissan Micra, the global compact hatchback, in July this year itself. Because its sales that started from July 15, 2010, the firm has successfully sold about 4500 units of Micra. By introducing the new diesel variant of Nissan Micra, the firm will definitely add an essential new product in its range of existing effective models.
Nissan Motor India Private Limited is a hundred percent subsidiary of Nissan Motor Limited Japan. NMIPL was incorporated in the year 2005. It follows the vision of Enriching Peoples Lives with the current Nissan Technology and products. Chennai acts as the strategic hub for the organization in terms of R&D, exports and production. Nissan, with Renault -its global alliance partner, signed a MoU with the Tamil Nadu Government in February 2008. This MoU was signed for setting up a manufacturing plant at Oragadam, close to Chennai. This plant has got the initial capacity of two,00,000 units every single year that might reach four,00,000 units per year in its future total capacity. The present range of Nissan consists of Nissan X-Trail (SUV model), the Nissan Teana (luxury sedan model) and also the Nissan 370Z (sports model). These are imported as CBU (entirely built units) from Japan.
Nissan Micra Diesel Pre-order Bookings Start